Marketing Performance Dashboard

Comprehensive Analytics Report • 2024-2025

Last updated: Jul 2025

Total Website Users

22,522

LinkedIn Followers

7,388

Event Attendees

325

Total MQLs

254

Campaign Performance Breakdown

Lead generation and engagement metrics across different channels

5
Active Campaigns
Multi-channel approach
11,453
Total Clicks
Social media engagement
645
Event Applications
Event marketing success
325
Event Attendees
Real engagement

AI Agents & Assistants

Artificial Intelligence and automation solutions

BLUE
2
Total Leads
0 magnets + 2 forms
1,870
Total Engagement
1548 clicks + 322 apps
Social Media
1548 clicks
15 posts
Events
322 apps
135 attendees
Lead Generation
0 magnets
2 forms
Attendance Rate41.9%

Data Platforms

Data management and analytics solutions

PURPLE
3
Total Leads
2 magnets + 1 forms
4,316
Total Engagement
4083 clicks + 233 apps
Social Media
4083 clicks
11 posts
Events
233 apps
165 attendees
Lead Generation
2 magnets
1 forms
Attendance Rate70.8%

Marketplaces

Digital marketplace and platform solutions

GREEN
5
Total Leads
5 magnets + 0 forms
1,610
Total Engagement
1610 clicks + 0 apps
Social Media
1610 clicks
11 posts
Events
0 apps
0 attendees
Lead Generation
5 magnets
0 forms

Product Co-creation

Collaborative product development

ORANGE
0
Total Leads
0 magnets + 0 forms
919
Total Engagement
829 clicks + 90 apps
Social Media
829 clicks
7 posts
Events
90 apps
25 attendees
Lead Generation
0 magnets
0 forms
Attendance Rate27.8%

Employer Branding

Brand reputation and employer value

RED
0
Total Leads
0 magnets + 0 forms
3,383
Total Engagement
3383 clicks + 0 apps
Social Media
3383 clicks
21 posts
Events
0 apps
0 attendees
Lead Generation
0 magnets
0 forms

Website Lead Sources

Newsletter

190
74.8% of total MQLs

Contact Forms

54
21.3% of total MQLs

Lead Magnets

10
3.9% of total MQLs

Total MQLs

254
Marketing Qualified Leads